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Natural Disasters is the least likely cause of data loss however they can kill an entire company. The eruption of natural disasters and the complete equipment failure are rare but they do occur. Although it accounts for around 3% of all data loss but the magnitude of data loss is highest.

The disaster may strike anywhere and occurs in many shapes and sizes. Natural disasters may occur in the form of fire, flood, lightening strikes followed by power surges.

Flood:

When a single drop of water can short out your computer, what when the whole equipment is completely submerged in the river water. Calculate the extent of damage when it is sunken not only for an hour but for days. However, no matter what, your data can still be recovered if you follow the following measures.

Make sure that you turn off the computer and do not turn it on. It is because the drive may seem dry but there is small amount of water, which may still be present on the components and can cause a short when powered on.

You may think that drying the wet drive may be of help but it is not the case. However, dried water leaves contaminants on the drive and can cause a head crash to occur when the system is powered on. Hence, it is recommended to place the media in a plastic airtight bag instead.

Do not store your mission critical data in a flood plain.

Fire Damage:

When the fire catches your computer, it may damage the plastic encasings and components of the computer but the data present in the metal hard drive may still be recovered. There are many data recovery software & services companies, which provide data recovery from fire damages.

When the fire strikes, you can do a bit from your end to lessen the extent of damage.

When your computer becomes wet from fire hoses, take the wet hard drive out of the system and do not dry; instead place it in a plastic and airtight bag. It is because during a fire, with the help of small air vents, extreme pressure changes pull the contaminants and water inside the drive.

If you notice that you are not able to pull the hard drive out of the melted computer because it is sealed, then leave it like that.

Power outage/ surge:

Power outages are known to be the most common cause of data loss than all other natural disasters.

When you notice a spark, smoke or you observe that your hard drive does not spin and if it is, you are unable to access the information, then your system might be victim of a power surge. Power problems caused by small surges, spikes, sparks and line sags in the electricity make it essential to protect servers, workstations, and networks.

When you think of preventing data loss due to power supply problems, you automatically think of connecting your system to a UPS (Uninterrupted power supply), surge protectors, isolation transformers, or a surge suppressor. However, you can follow these protective measures to prevent your computer from a disastrous effect.

Make sure that you unplug all the power cords connected to your system in order to prevent further damage to have occurred. The cords could be a power cable, modem, printer, or network cable.

The most severe damage to your hard drive occurs when the power supply returns. Therefore, after the power returns, wait for at least half an hour for the power to get stabilized and then you may power on the computer.

UPS main objective is to provide continuous, sufficient-grade power to electronics possessing valuable information. So, make sure that you connect your system with a UPS or a surge protector to prevent your computer from further power attacks. It is for the reason that extreme power fluctuations can damage sensitive electronic components.

You can protect your valuable information from getting destroyed by the evil effects of a disaster by following the above-mentioned preventive measures.

Since, it is statistically unlikely for natural disasters to occur in two locations simultaneously. Hence, the perfect solution to protect your system from a natural disaster is an offsite backup i.e. you can keep your data in two different locations away from each other.

Stellar Information Systems Limited is an ISO 9001-2000 certified company specializing in data recovery software ( Stellar Information Systems Limited is an ISO 9001-2000 certified company specializing in data recovery software ( www.stellarinfo.com ) & Services, data protection software, services and solutions. Stellar offers a complete solution of file recovery - software and lost data restoration programs for Windows (Windows 95, 98, ME, NT, 2000, 2003, XP), Apple Macintosh, Novell, Linux, Unix operating system and FAT, NTFS, NTFS5, HFS, HFS+, NWFS, JFS, EXT2 and EXT3 file systems. ) & Services, data protection software, services and solutions. Stellar offers a complete solution of file recovery - www.stellarinfo.com/file-recovery.htm - software and lost data restoration programs for Windows (Windows 95, 98, ME, NT, 2000, 2003, XP), Apple Macintosh, Novell, Linux, Unix operating system and FAT, NTFS, NTFS5, HFS, HFS+, NWFS, JFS, EXT2 and EXT3 file systems.

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In the 1950s, drilling for hydrocarbons using traditional methods carried a 50/50 risk, and even “successful” wells (oil or gas found) were often commercially impractical. That reality has changed over the past twenty years. Advancements in technology and geophysical studies have transformed soft speculation into real, hard science. The U.S. Department of Energy describes the recent triumphs of the oil and gas industry as “logic defying”.

It’s not just about drilling fewer dry holes. New methods are extending the life of wells, allowing more reserves to be extracted and boosting economic returns. As a result, much broader group of investors now has access to oil and gas as a viable investment option. I asked Bret L. Boteler, President of EnerMax Inc., to help me understand some of the principal changes in today’s oil and gas industry.

Since many of us know very little about the industry, I asked him to start simple and work towards the more complex. Bret Boteler began by defining his company’s business for me in layman’s terms: “If someone asked me what we do, I’d say we’re a joint venture manager. We put together joint ventures that develop, drill, and manage oil and gas drilling programs.”

Bret Boteler began EnerMax out of his home office in 2001. Five years later, Mr. Boteler and EnerMax occupy over 3,400 square feet of office space where he enjoys the company of seven employees. Last year marked the fourth straight year that Bret L. Boteler’s company has earned 50+% annual gains. Mr. Boteler attributes EnerMax’s substantial growth and success to two things: his talented, reliable staff and their use of modern technology.

Mr. Boteler described for me the significant role that today’s technology plays and the advantages won over methods twenty years ago. EnerMax Inc. participates in drilling wells discovered by reprocessed 3-D seismic data - a revolution in the drilling business. Companies that choose drill sites based on reprocessed 3-D seismic data are 75-80% accurate on average, as opposed to the 50-55% accuracy rate of older, two-dimensional data that has not been reprocessed. And according to Boteler, the majority of small, independent oil and natural gas companies still use the old-style data, thus falling under the 55% shadow.

These technologies also allow exploration companies to more accurately assess potential reserves, helping them select projects that fit a favorable risk/reward profile. Some of the best projects identified would have been condemned only a few years ago due to accessibility barriers. However, advanced drilling techniques in use today, such as horizontal drilling, are penetrating zones that were previously considered unreachable. For example, EnerMax is scheduled to drill a well this summer in a suburban neighborhood in Tarrant County, Texas, where they plan to drill in the prolific Barnett Shale to a depth of 6,500 vertical feet and 2,400 horizontal feet. The 2,400′ horizontal leg will extend underneath nearby homes, allowing EnerMax to penetrate their target zone while leaving the neighborhood undisturbed. EnerMax will apply advanced frac and completion procedures to ensure the maximum recovery of hydrocarbons.

Technological advantages require significant financial resources. In 2004, EnerMax entered into an agreement with American Energy Partners, Inc. (AEPI) to join them in their efforts to reprocess 3-D data concentrated primarily along the Texas and Louisiana Gulf Coast. Because unprocessed 3-D seismic information can contain shadows and misleading images caused by equipment during the original recording, it is necessary to filter the data for clearer results. Geotrace Technologies, Inc., an industry leader in imaging and analyzing subsurface data, has been selected to reprocess the data using advanced analysis techniques such as High Frequency Imaging

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Are pay-per-click ads the best method of getting customers to your website?

Essentially there are two ways your website can get to the top of a search engine’s results:

* Pay-per-click ads, where you pay for your site to appear in the “Sponsored Links” area on the right side of the results page

* Search engine optimization, where your site is optimized to be at the top of the natural/organic results on the left side of the results page (link to our SEO page)

JupiterResearch analyst Niki Scevak stated that one in seven searchers click on a paid/sponsored link. If you do the math, that’s only 14% of searchers who are choosing the pay-per-click ads to get to the information they are searching for. It also means, if you concentrate all your search efforts on pay-per-click you will only be reaching 14% of your potential customers.

So while pay-per-click methods might get your listed quickly they may not be driving as much traffic as you want. That is why investing time towards a solid search engine optimization and link management campaign is needed to get your site listed highly in the natural results is a step that cannot be ignored. It helps you reach more searchers.

Shell Harris is an Internet marketing consultant and an SEO Specialist.
He provides proven results for Website promotion. More articles can be found at
http://bigoakinc.com/seo-articles/seo-articles.php

This article may be freely reprinted as long as all links and author information remain.

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